MAR 25, 2024

In today’s fast-paced legal landscape, the integration of technology is becoming increasingly vital for lawyers seeking to optimize their productivity and efficiency. One such technology at the forefront is artificial intelligence (AI), which holds immense potential to revolutionize how legal professionals approach their work.

Here are some key things I have learned from using AI to grow my practice:

1. AI as a Productivity Booster: I have used AI as a productivity enhancer to streamline tasks and accelerate workflows. For example, OtterAi (which is a Zoom add on) saves me time by typing up notes and synthesizing key points from meetings I have. https://otter.ai/home

2. Brainstorming and Idea Generation: AI-powered tools can aid lawyers in generating ideas and conceptualizing strategies, offering a fresh perspective on legal challenges. For example, I have used Google Gemini to come up with blog topics that will generate a significant number of views online and increase my overall searchability on Google. So far, my viewability has increased more than double from previous months since I have been using Google Gemini to generate blogs and content. https://gemini.google.com/app

3. Grammar and Language Assistance: AI can refine language and grammar, mitigating the risk of errors in legal documents. By harnessing AI-powered proofreading tools, lawyers can uphold professional standards in their written communication effortlessly. Grammarly is a great option. https://otter.ai/home

4. Marketing: I practice employment law, and I have connected with other employment lawyers around the country through AI platforms focused on improving marketing and building connections with other attorneys on LinkedIn. For instance, EvyAI can analyze data to identify potential clients, predict market trends, or personalize client communications on LinkedIn. I have also used EvyAI to automate content creation, build connections, and build up my firm’s visibility on LinkedIn. The platform has not only increased my firm’s visibility on LinkedIn but has also driven more traffic to my website. https://evyai.com/

As we navigate this digital age, integrating AI into our practices is not only an option but a necessity for staying competitive.

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